Accenture FinTech Innovation Lab Program Communication Visuals
Program Communication for an Enterprise Fintech Incubation Platform
Client: Accenture
The Accenture FinTech Innovation Lab is a competitive, time-bound incubation programme designed to support early- to growth-stage enterprise technology companies operating within the financial services sector. The programme connects selected participants with leading financial institutions, providing a structured environment to refine value propositions, validate use cases, and engage directly with senior industry stakeholders.
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The animation was commissioned to clearly communicate the programme structure, registration process, and strategic value to prospective participants and partner organisations.
The challenge
The programme spans multiple audiences, including fintech founders, enterprise technology teams, and financial services stakeholders, each with different levels of technical and commercial context.
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The communication challenge was to:
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Clearly explain the programme flow and selection process
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Convey the strategic value of participation without promotional language
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Represent a broad range of fintech domains within a single, coherent narrative
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Maintain a professional tone aligned with Accenture’s institutional brand standards
The approach
Triken Studios developed a structured motion graphics sequence that presented the FinTech Innovation Lab as a clearly defined enterprise programme rather than a startup competition.
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The approach focused on:
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Step-by-step visualisation of the registration and programme timeline
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Clear articulation of participant benefits in operational terms
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Neutral representation of complex fintech domains without technical deep dives
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Consistent visual hierarchy aligned with Accenture’s brand system
The animation prioritised clarity, sequence, and credibility to support informed decision-making by prospective applicants.
Deployment & outcome
The animation was used across programme marketing, registration touchpoints, and presentation contexts to support consistent explanation of the FinTech Innovation Lab offering.
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The final delivery provided a clear, structured overview of the programme, enabling Accenture to communicate its scope, process, and value proposition to enterprise-aligned fintech teams in a concise and credible manner.
