Singapore Premier League
Rebrand Graphics System
Broadcast and in-stadium visual system for live football presentation
Client: Singapore Premier League
The Singapore Premier League underwent a brand refresh that required a full update of its live broadcast and in-stadium visual language.
Triken Studios was commissioned to adapt and animate the refurbished branding assets into a unified graphics system that could operate reliably across live matches, broadcast feeds, and stadium displays.
The work needed to support real-time football presentation, where clarity, speed, and consistency are critical.
The challenge
Live football graphics demand precision under time pressure.
The project required:
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Translating refreshed brand assets into motion without compromising legibility
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Supporting multiple live data states such as lineups, score changes, and standings
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Ensuring graphics worked across broadcast, stadium screens, and different match contexts
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Providing a system that production teams could update quickly before and during match days
The graphics had to function operationally, not just visually.
The approach
Triken Studios developed a modular broadcast graphics system built for live football environments.
The approach focused on:
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Animating core brand elements for live use
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Designing flexible templates for scoreboards, leaderboards, matchups, and lower thirds
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Creating a broadcast bumper intro and outro aligned with the league’s refreshed identity
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Ensuring all assets remained clear at speed and readable across screen sizes
Templates were structured to allow quick updates to team badges, lineups, and match information without re-animation.
Deployment & outcome
The graphics system was deployed across Singapore Premier League broadcasts and stadium displays as part of the rebrand rollout.
The final delivery provided:
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A consistent visual identity across live matches and broadcast coverage
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Faster pre-match and in-match graphic updates
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Reduced reliance on ad-hoc design changes under live conditions
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Clear, professional presentation aligned with the league’s updated brand
The system continues to support live football production where reliability and clarity are essential.
